What should you do when you want to store reusable email templates?

When you want to store reusable email templates in Marketo Engage, the best approach is to house them in the Design Studio. The Design Studio is specifically designed for managing reusable assets, including email templates, landing pages, and images. By storing email templates in the Design Studio, you ensure that they are centralized, easily accessible, and organized. This facilitates efficient use across different marketing campaigns without the need to recreate templates, which saves time and maintains consistency in branding and messaging.

Storing them individually in local asset folders may lead to duplication and inconsistent use of templates. Keeping them solely in marketing activities limits their accessibility for reuse in other campaigns. Exporting them as separate files can complicate management and version control, making it less convenient to update templates as needed. Thus, utilizing the Design Studio maximizes the functionality and benefits of reusable email templates.